The Design Criteria

The following is a guide to be applied generally.  Some categories have specific requirement written in the brief that should be followed.

Writing your Design Brief
A brief has been provided for each section.  Each student must consider this and expand on it if necessary as a result of research and analysis.  Students work within their capabilities, yet allow a creative and innovative response.  It is better to do a simple brief superbly rather than a difficult one badly.  The student’s interpretation of the design brief should be the first thing the judges see in the design submission.

Design Intent
Write a clear statement of the design response to the brief stating the overall intention or meaning that has contributed the WOW factor to the design.

The Concept
Provide detailed specifications, which describe the characteristics a successful design solution will have.

It should also cover the following areas:

• a description of the situation.
• identification of any constraints that may exist (such as cost, size etc).
• materials, components or processes that may be suitable.
• understanding of the user
• demonstrate the function clearly